Category Archives: Universal Gifts

Gifts for all occasions.

Quality Jewelry Trees and a Story from Heart Not Included

When my boyfriend and I moved in together all of my jewelry went into hiding in bins and other such jewelry boxes. After a while I started to forget what I had. While at a friends house I saw this silver tree with her rings and earrings and I fell in love with the idea of a real tree to display my jewelry. This idea rolled around in my thoughts for the next 2 years when it suddenly came to me that I could make trees out of Manzanita branches! I searched high and low for the perfect branch to display my own jewelry and finally came across the red tree that you see in my 30″ Red Tree ad. This is my actual tree and 5 years later it still looks just as amazing as it did when I first made it.

Two years went by and I had received a ton of compliments for my tree and kept hearing that there was nothing like it in the market. I started making a tree here and there for my friends for gifts and then selling them to my friends for their friends. This is when I decided to open my little store on Etsy.com. It took a couple of months for the word to get out about my listings and it a slow build of likes and potential sales, but October 2011 rolled around and we were starting to receive orders! We sold 50 trees between October and December, with the most (30 trees) sold in December for christmas. Read More »